Hyper Casual Games reign the App Stores and in todays mobile gaming landscape, Hyper Casual Games Publishers are royalty.
In this constantly evolving and super fast paced industry, we’ve seen, in the last 18 months the rise of a new wave of Hyper Casual Game Publishers.
Powered by skilled mobile game marketing teams and spending millions of dollars in paid user acquisition ( UA ), they are able to drive an insane amount of downloads and brute force their games to the top of the App Stores. Whilst you may not find these games in any top grossing lists, they are generating remarkable revenue.
All of these top games have gone through soft launches, and have been thoroughly tested and benchmarked. Each publisher will have their own KPI’s ( Key Performance Indicators ) that they’ll use in this testing phase.
This benchmarking will usually include measuring Day 1 / Day 3 / Day 7 game retention interchangeably and, via various marketing campaigns, will look to achieve a Low CPI ( Cost Per Install ) meaning cheap installs. These high performing games rule the charts and it’s not by luck.
Hyper Casual Games Rule The App Stores
The rise of Hyper-Casual Publishers is the sign of a mature, booming market which are yielding high returns and huge download numbers and players.
Typically, the publishing deals are done on a revenue share model although each publisher will have different terms and a constantly changing. Many will also offer signing cash along with bonuses for achieving certain milestones.
Often as solo indie game developers, or usually at best in small teams, there’s simply no better chance of success than to team up with these giant global publishers. They can elevate your games and rule the top charts.
Make no mistake, it’s not all a bed of roses, but, for your games to truly fly high, consider pitching publishers your game and see where it takes you.
We’ve put together the definitive, Ultimate List of Hyper Casual Game publishers for 2019.
The following list details the Giants, the Big Guns, the ones you want to sign your game to and these are the Top Hyper Casual Game Publishers we deem most important right now.
In no particular order…
So that’s it! Have we missed any that should have made the cut? Are you a Hyper Casual Game Publisher and want to be added to our List?
You can request your company be considered so by contacting us Here.